'Favours' campaign launched by vinspired.com
30 Sep 2008
A new ‘Favours’ campaign has been launched by vinspired.com, the website
from youth volunteering organisation, v.
The campaign is designed to transform the face of volunteering among 16-25s, whilst making it accessible and a natural lifestyle choice. When asked if they like the idea of volunteering, 66 per cent of young people say the term is off-putting. However, 80 per cent of them say they have done someone a favour outside their family or friends. vinspired.com’s aim is to show people that volunteering is as easy and accessible as doing someone a favour, by using language that young people can relate to. Press release>>
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